Talent & Brand Partnerships / Name, Image & Likeness Clinic

In this course, students will learn how various talent from media, music, fashion, and sports expand their brand into retail markets through licensing, merchandising, branding and endorsement deals, particularly in digital and new media.  Students will then learn how to apply this knowledge in a series of live‐client NIL Pop‐Up Clinics in collaboration with UCLA Athletics.  During these NIL Pop-Up Clinics, students will learn how to interview and conduct client intakes, issue spot, manage client priorities, and provide advice and counsel respecting Name, Image, and Likeness (NIL) deals.