Ziffren Institute for Media, Entertainment, Technology and Sports Law

“Big Screen, Small Screen, Big Business”

Thirty-Eighth Annual UCLA Entertainment Symposium


Friday, March 7, 2014

12:00 p.m. – 1:00 p.m. CLE/CPE Registration

1:00 p.m. – 1:15 p.m.    Welcome

Presenter: David R. Ginsburg, Executive Director of the Entertainment, Media, and Intellectual Property Law Program and Lecturer in Law, UCLA School of Law

1:15 p.m. – 2:00 p.m.     Status of the Industry

Big Screens…Small Screens…Everywhere Screens AND CAMERAS.  Ten legal questions for the TV everywhere and Camera everywhere world from a non-lawyer media producer, analyst, and exec.  As content creators and distributors look to capitalize on the “everywhere” potential of screens, they are also looking at the “everywhere” potential of the cameras that go along with most of those screens.  And as they do, questions of what constitutes permitted use may make music rights issues look small in comparison.  Think a video “selfie” with a big SuperBowl play in the background that suddenly morphs into play by play video coverage by the “selfie” turned commentator…all streamed live on the web. The presentation will begin with the industry “status report” traditional to this opening act.

Presenter: Tom Wolzien, Chairman, Wolzien LLC

For the text of Mr. Wolzien's presentation, please click here.

2:00 p.m. – 3:00 p.m.     Video Games:  The Blockbuster Industry of the 21st Century

Video games have come to occupy an increasingly prominent place in the global entertainment landscape – a reality that became more obvious than ever in September 2013, when Grand Theft Auto V debuted to over $1 billion in retail sales during its first three days on the market.  Yet many entertainment professionals have little or no insight into the workings of this multi-billion dollar industry.  This panel – the first in the UCLA Entertainment Symposium’s 38-year history dedicated to video games – will present a distinguished group of experts with rich experience working for and inside some of the biggest players in the interactive entertainment world.  The group will provide a primer on the basic business and deal structures on which the video game industry is built, as well as the key legal issues the industry faces in its day-to-day operations, before exploring how the leaders of the interactive world are expanding their reach into traditional entertainment media, licensing and merchandising, and eventual world domination.

Moderator: Patrick Sweeney, Chief Legal Officer, Digital Capital AG, and Partner, Interactive Entertainment Law Group

Panelists: Seth Krauss, Executive Vice President and General Counsel, Take-Two Interactive |  Jerod Partin, Counsel, Business and Legal Affairs, Activision | Steve Ross, Head of Business Affairs, Nokia Global Partner and Application Development group | Stephen Smith, Managing Partner, Greenberg Glusker Fields Claman & Machtinger LLP

3:00 p.m. – 3:15 p.m.     Break

3:15 p.m. – 4:15 p.m.     Monetizing the Bottom Line:  Banking on Merchandise Licensing in Television and Features

Merchandising is big business on both the big and small screens.  Variety’s recent headlines include ‘Godzilla’ Ready to Roar at Retail, and ’Big Bang’ booming as Licensing Property.  Merchandise from certain films such as Star Wars permeates our society.  How does one anticipate or create the next hot property, and then how does one protect and maintain such a property for the long term?  What does a typical deal look like?  What key pitfalls does one need to look out for?  Our panelists all specialize in merchandising, licensing and brand management.  They will give us insight into this booming business, including the legal and business strategies employed in launching and maintaining a successful merchandising campaign. 

Moderator: Danny Simon, President and CEO, The Licensing Group Ltd.

Panelists: Helen Jorda, Senior Vice President and Head of Business and Legal Affairs, Reel FX | Peter Leeb, Vice President of Global Brand Management and Strategy, Fox Consumer Products | Rami Yanni, Senior Vice President, Business and Legal Affairs, Saban Brands LLC

4:15 p.m. – 5:15 p.m.     Multi-Channel Networks& Other New Premium Video Players - Their Impact on (& Opportunity For) Hollywood

This panel discusses the ever-evolving state of the premium online video eco-system and the increasingly impactful role played by (i) multi-channel networks (MCNs) (e.g., Machinima), both in terms of content & talent development and video distribution, and (ii) Over-the-Top (OTT) Premium Video Services (e.g., Netflix, Amazon, Google, YouTube). Panel participants will represent major players within this video eco-system, including premium video services, MCNs, the studios, and artists/agents. These industry experts will first give alay a lay of the land about current MCNs and their differentiated approaches. The discussion will then steer toward the impact of MCNs and other new online services on content development and established business models in the motion picture, television and made for digital businesses. With disruption comes opportunity, and the panel also will address new forms of content creation, distribution and monetization in the multi-platform world.  

Moderator: Peter Csathy, Chief Executive Officer, Manatt Digital Media Ventures

Panelists: Allen DeBevoise, Chairman and Chief Executive Officer, Machinima, Inc. | Keyvan Peymani, Managing Director, Digital Strategy Division, ICM Partners​ | Anna Tran Reyna, Senior Vice President, Business & Legal Affairs, Digital Media, Fox Networks​ | Paul Snow, Manager, TV and Film Content Partnerships, YouTube

Saturday, March 8, 2014

8:00 a.m. – 9:00 a.m.     CLE/CPE Registration

9:00 a.m. – 9:45 a.m.     Music in Film, Television and Videogames

Music can evoke a wide range of emotions while advancing the story of a production (e.g., fear wells up from the Jaws theme while the Pirates of the Caribbean theme conveys bold confidence).  Consequently, the score composer, songwriters and other providers of music play a critical role in influencing the quality and impact of a film, television program or videogame.  This panel will address the role of composers and songwriters in the production process, as well as the importance of licensed music from established libraries in creating the music for various projects.  The panel consists of counsel representing prominent music talent, the head of music business and legal affairs for a major motion picture studio, and the president of one of the most important music licensing companies in the business.  They will discuss the decision-making process in connection with placing music in a production, key deal points, and legal issues.  There will also be a taped interview with Oscar winning composer Hans Zimmer, recently nominated for a Golden Globe for “Twelve Years a Slave,” in which he discusses the creative process of film scoring.  

Moderator: Candace Carlo, Partner, Kleinberg Lange Cuddy & Carlo LLP

Panelists: Russell Emanuel, President, Extreme Music | Lisa B. Margolis, Senior Vice President, Business and Legal Affairs, Music Division, Warner Bros. | Douglas Mark, Partner, Mark Music & Media Law, P.C.

9:45 a.m. – 10:30 a.m.     The Year in Copyright Law and Entertainment Litigation

Professor Neil W. Netanel of the UCLA School of Law and partner Robert H. Rotstein, Esq. of Mitchell Silberberg & Knupp LLP will review the most salient developments of 2013 and the new year in the law of copyright and in general entertainment litigation, with a view toward the policy, practical analysis, and implications faced by counsel, client, and theoretician.

Moderator: David R. Ginsburg, Executive Director of the Entertainment, Media, and Intellectual Property Law Program and Lecturer in Law, UCLA School of Law

Speakers: Professor Neil W. Netanel, Pete Kameron Endowed Chair in Law, UCLA School of Law | Robert H. Rotstein, Partner, Mitchell Silberberg & Knupp LLP

10:30 a.m. – 10:45 a.m.     Break

10:45 a.m. – 11:45 a.m.     Financing Content in a Disintermediated World

This panel will discuss what’s hot and what’s not in the world of financing audio-visual content (including film, TV, and videogames), including trends based on (a) foreign capital, (b) high net-worth equity financing, (c) crowd funding, both donative (e.g., Kickstarter) and equity models, (d) financing and production by companies with direct links to the public (e.g., Netflix, Amazon, Pay TV, Walmart, and theater chains), (e) state tax credits, (f) Section 181, (g) gap, mezzanine, and bridge financing, (h) slate financing (e.g., Ratpac-Dune), and (i) equity from advertisers (e.g., Hasbro).

Moderator: Schuyler M. Moore, Partner, Stroock & Stroock & Lavan LLP

Panelists:  Joshua B. Grode, Partner, Liner LLP | Brett Ratner, Director/Producer/Chairman, Rat Entertainment | Marni Wieshofer, Managing Director, MESA

11:45 a.m. – 12:45 p.m.     Keynote address

Featuring: Harvey Weinstein, Co-Chairman, The Weinstein Company

Interviewed By: Kenneth Ziffren, Partner, Ziffren Brittenham LLP

1:00 p.m. – 2:00 p.m.     Lunch

2:15 p.m. – 3:15 p.m.     Big Problem, Big Solutions: Substance Abuse Today

The panelists will share their own personal addiction stories as well as their particular expertise. Topics will include: Prevention, identification, awareness and education in the work place; understanding the difference between abuse and dependence; harm reduction and alternative approaches; finding the right treatment and treatment-team for each individual; and tips on how to properly intervene while maintaining professional boundaries. 

Moderator/Panelist:  Claudia Christian, Actress and Author

Panelists: Brian Cuban, Author and Motivational Speaker | Elisa Hallerman, Drug and Alcohol Counselor and Owner, Recovery Management Agency | Dr. Adi Jaffe, Executive Director, Alternatives Behavioral Health, LLC  


Tickets may be purchased through the UCLA Central Ticket Office at www.tickets.ucla.edu (under "Special Events") anytime or by phone, using MasterCard, VISA, American Express and Discover, at 310 825-2101 from 10:00 am – 4:00 pm Monday – Friday (closed Saturday, Sunday and major holidays).

Tickets are discounted for multiple ticket orders.

$395.00 for a single ticket
$325.00 each for 3 or more tickets
$250.00 for full-time students with valid student i.d. (no other discount)

Ticket price includes the Entertainment Symposium Syllabus, lunch on Saturday, March 8, 2014 and coffee breaks on both days.

After purchasing a ticket(s), please register at events@law.ucla.edu.

There will be NO TICKET REFUNDS after February 24, 2014.

Continuing Legal Education
UCLA School of Law is a State Bar of California approved MCLE provider. This program qualifies for 7.5 hours of general MCLE credit and 1 hour of Prevention, Detection and Treatment of Substance Abuse credit. This event may meet the requirements for continuing legal education credits in other states. Please check with the bar association in the state in which you are seeking credits to see if this event is eligible.

Continuing Education for Accountants
The provider of this program follows the CE guidelines specified in the California Board of Accountancy Regulations. The program may qualify for 10.0 CE hours.

Parking is available for $12.00 per day in Lot 2 located at Westholme and Hilgard Avenues and in Lot 3 located at Wyton Drive and Hilgard Avenue. Parking with a handicapped placard is $5.00 per day.  CASH ONLY.

Video/Audio recording of the Symposium is prohibited.

For more information, please contact UCLA School of Law Office of Events at 310 825 -0971 or events@law.ucla.edu.